This session is designed for anyone looking to strengthen their professional brand and improve their success in today’s competitive job market. Whether attendees are early career professionals, returning to the workforce, changing careers, or looking to advance internally, the content provides immediate value. With recruiters screening hundreds of profiles and interviews becoming more behavior and competency based, understanding what truly stands out is critical.

Participants will gain insider knowledge directly from a senior talent acquisition leader who has reviewed thousands of CVs and conducted countless interviews across the GCC and international markets. They will learn what recruiters really look for, what common mistakes to avoid, and how to present themselves with clarity and impact.

By the end of the session, participants will walk away with:

1. A Stronger, More Competitive CV

• Practical guidance on structure, layout, and content
• Tips for writing an ATS friendly CV
• Clear examples of how to highlight accomplishments using data
• Insight on what to include, what to avoid, and how to tailor a CV to a job

2. Confidence and Readiness for Interviews

• A framework for preparing and practicing effectively
• Tools like the STAR method to articulate achievements
• Language for clearly presenting their value and strengths
• Awareness of professional etiquette and best practice behaviors

3. Improved Professional Communication

• What to say (and what not to say) to recruiters
• How to send effective follow ups that enhance—not harm—credibility
• Understanding salary discussions, CV gaps, and career change conversations

4. A Greater Understanding of Recruiter Expectations

• Real, practical insights into how hiring decisions are made
• Clarity on what differentiates a good candidate from a standout candidate
• Awareness of mistakes that commonly lead to rejections

5. Increased Self Awareness and Career Ownership

• The confidence to present themselves authentically and professionally
• A better understanding of how to position their skills for future opportunities
• Encouragement to approach the job search with strategy, resilience, and purpose

ATD Capability Model – Performance Improvement, Learning Technologies

To learn more about this model see: https://tdcapability.org/#/

ABOUT THE SPEAKER

Jennifer Kusch serves as the Head of Talent Acquisition for GCC & Pakistan at ENGIE, drawing on over two decades of HR Management expertise. Based in Dubai, she spearheads the recruitment strategies and initiatives across the GCC and Pakistan, ensuring the acquisition of top-tier talent that aligns with ENGIE's vision and goals.

Before joining ENGIE in January 2022, Jennifer carved out a successful career path encompassing roles such as HR Business Partner, Corporate Trainer, University Relations and Intern Manager, and Senior Recruiting Manager. Her recruitment prowess is evidenced by the nearly 1,000 employees she has personally brought on board, ranging from long-haul truck drivers to high-ranking C-suite executives. Jennifer has a Master's in Human Resource Management from Keller Graduate School, Phoenix, and a Bachelor's in Psychology from Brigham Young University, Provo.